GQ, the leading magazine in fashion and lifestyle, seeks to collaborate with renowned footballers to showcase their fashion side and connect with its audience interested in fashion and lifestyle. The brand aims to highlight the latest fashion trends and humanize athletes, allowing readers to learn more about the deeper and personal aspects of their lives.
At VANQUISH, we facilitated the collaboration between GQ and Rodrygo, organizing a prominent feature of the footballer in the magazine. During this collaboration, Rodrygo starred in an extensive photo shoot, showcasing his ability to adapt to avant-garde styles, highlighting his elegance and sophistication. Additionally, he participated in the “10 Essentials” section, sharing intimate and unknown details about his personal life. This interview allowed readers to see the more human side of the footballer, revealing his personality off the pitch. Furthermore, during the production of the audiovisual material, we linked other brands that the footballer works with, achieving excellent product placement.
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