Siux – Copper Edition

At VANQUISH, we conceptualized and launched the campaign for the new Siux SG Copper Edition racket, leveraging Sanyo Gutiérrez’s charisma and skill. We developed a concept that showcases how Sanyo, with his magic and prowess, can help players transcend the limits of the game. The campaign included the production of visual and digital content optimized to capture the attention of paddle tennis players, highlighting how the SG Copper Edition can elevate their game. Our creative and innovative approach not only increased the visibility of the racket but also significantly boosted sales, reinforcing Siux’s presence in the market.